TikTok is racing against the clock to avoid a potential ban in the US, with a deadline fast approaching on April 5. The app, which has over 170 million American users, is under pressure from a US law passed last year that forces TikTok to sever ties with its Chinese parent company, ByteDance, or face being shut down.
In a recent update, former President Trump mentioned that a deal to sell TikTok’s US operations is “very close,” involving multiple investors. However, with national security concerns over TikTok’s Chinese ownership, Washington has been pushing for action, and the pressure is mounting.
Last year, TikTok temporarily vanished from US app stores, causing major frustration. But Trump delayed the deadline, giving the app a second chance. Now, as the clock ticks down, discussions continue on how to restructure TikTok, with reports suggesting that US investors like Oracle and Blackstone could take over ByteDance’s share, potentially creating a new, independent TikTok company.
However, there’s one huge catch: TikTok’s algorithm, which is central to its success, might still remain under ByteDance’s control. Critics warn that without it, the app could lose its magic, and users might move on to other platforms.
As the deadline nears, even Amazon and OnlyFans have thrown their hats into the ring with last-minute bids! Will TikTok secure its future, or is this the end of the road for the social media giant in the US?