Wizkid recently sparked a wave of reactions by deleting all his Instagram posts, leaving fans and critics puzzled about his intentions.
Social media user Theoon Sage speculated that the move might be a PR stunt, though he argued that such tactics, common in 2018, have lost their effectiveness.
Sage criticized Wizkid’s approach, comparing it to Burna Boy’s successful PR stunts and praising Davido’s well-planned strategies.
He urged Nigerian artists to adopt more mature, professional approaches, emphasizing that the global rise of Afrobeat requires better PR strategies. Fans’ reactions were mixed, with many agreeing with Sage’s views.
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