‘A lot of responsibility’: With David Droga leading Accenture Interactive, industry observers wonder if a consultancy can be viewed as a ‘creative powerhouse’

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‘A lot of responsibility’: With David Droga leading Accenture Interactive, industry observers wonder if a consultancy can be viewed as a ‘creative powerhouse’

Droga, a newer addition to Accenture after the consultancy acquired Droga5 in a shock deal in 2019, wasn’t the glaring preference.
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